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A.instinct     B.confidence   C.outlined      D.slogans...

问题详情:

A.instinct     B.confidence   C.outlined      D.slogans...

A. instinct      B. confidence    C. outlined       D. slogans      E. spin       F. lists

G. illustrated    H. conviction     I. contrast       J. practice      K. demonstrate

 

    The success of a speech is often attributed to the skill of the speaker, with merit being given to speakers who are confident, articulate, knowledgeable and able to deliver a speech with ____41_____.

    But often it is not the speakers who write these moving speeches, it is a speechwriter. And one industry in which this ____42____ is common is that of politics. So what does it take to be a political speechwriter?

    Well according to a recent job advertisement from the US Embassy in Britain, a political speechwriter needs to have exceptional interpersonal skills, be detail oriented and able to ____43____ a deep knowledge of their subject. They must also work closely with speakers and be able to relate to their style.

    Some believe that the best speechwriters have an inherent talent, a natural creative____44____, and that speechwriting is an art form.

    So what about those of us who do not possess such genius? Can we still produce successful speeches?

    In an interview with the BBC, Dr Max Atkinson (a communications specialist) ____45____ a number of speechwriting techniques. He also ____46____ how these techniques have been used in historic speeches.

    One such technique is introducing ____47____. This is extremely useful when presenting a positive ____48____ on a negative issue. One of the most famous examples of this can be seen in a speech given by former American President John F Kennedy: "Ask not what your country can do for you but what you can do for your country.”

    Another technique is the use of three-part ____49____. Dr Atkinson explains that this can be an excellent way of adding finality or confirming a statement. Former British Prime Minister Tony Blair was a fan of this technique. One of his most famous campaign ____50____ was "education, education, education.”

    So next time you have to prepare a speech or presentation, try applying one or more of these techniques and see if you have what it takes to be a winning speechwriter.

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